The master's degree in Social Media offered by the University of Salamanca, broadens the skills of university graduates. The course allows them to have direct access to a job market with a high demand for professionals in the digital field. Social Networks have triggered the development of a whole new sector. Profiles with a high degree of specialization in technology and knowledge in both ICTs and Internet Marketing. Within the business framework, Social Networks are a perfect platform for greater information dissemination. This mater’s degree in Social Media is designed to make students multidisciplinary professionals who know how to make use of the different digital channels. To improve communication with our current and potential clients and in this way achieve maximum Return on Investment (ROI), students will be provided with extensive knowledge on the most used techniques and tools.  
 


Upon completing their master’s degree, students will be prepared to hold a range of positions in the field of social media, such as electronic commerce, digital marketing and communication.

LABOUR EXCHANGE AND INTERNSHIPS GUARANTEED!
Online or in-person training in collaboration with the IoT Digital Innovation Hub


Contact

formacionbisite@usal.es
+34 677 552 639
+34 670 65 69 71


Pre-registration and enrollement


Places are limited.


Pre-registration
October 2021

Registration fee
December 2021

Training
From October
to June 2022

Course 2nd edition
From February 2022
to December 2022


Registration fee


MASTER - 2.490€

COURSE 1ST EDITION - OCTOBER

Payment with
pre-registration

October

April

Total

300€

1.095€

1.095€

2.490€

COURSE 2ND EDITION - FEBRUARY

Payment with
pre-registration

April

July

Total

300€

1.095€

1.095€

2.490€

EXPERT - 2.160€

COURSE 1ST EDITION - OCTOBER

Payment with
pre-registration

October

April

Total

300€

930€

930€

2.160€

COURSE 2ND EDITION - FEBRUARY

Payment with
pre-registration

April

July

Total

300€

930€

930€

2.160€


Program


  • A: INTERNET AS A COMMUNICATION AND SALES CHANNEL
    • A1.- The Internet as a channel of communication, sales and training
    • A2.- Principles of Internet Marketing and Advertising
  • B: WEB 2.0: THE SOCIAL NETWORK BOOM
    • B1.- Social Networks
    • B2.- Tools and methodologies 2.0
  • C: MOBILE TELEPHONY
    • C1.- Mobile Telephony
  • D: LEGAL ASPECTS ON THE INTERNET
    • D1.- Computer Law and Security
    • D2.- Legal regime on the Internet
  • E: POSITIONING AND APPS IN SOCIAL NETWORKS
    • E1.- Web positioning. SEand SEM
    • E2.- Positioning and PPPs in social networks
  • F: EFFECTIVE MARKETING AND INTERNET ADVERTISING
    • F1.- New trends in Internet Marketing
    • F2.- Advertising
    • F3.- Creative strategy: SOCIAL MEDIA
  • G: SOCIAL MEDIA
    • G1.- Social networks and business
    • G2.- Model of social communication on the Internet
    • G3.- Analysis, Measurement and quantification. Online Reputation

Campus BISITE

Los alumnos tendrán acceso al Campus online en el que podrán encontrar todos los temas, acceder a los foros y chats para interaccionar con los profesores y con el resto de los alumnos.


Campus BISITE

Contacto

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